37 Signals is at it again and this time they have a highly anticipated book coming out called REWORK. Jason Fried and David Heinemeier Hansson have written a collection of essays on what works for their highly successful company.

In what may be a first, REWORK has released a video trailer to promote the book. More trailers will be released leading up to the launch of the book.

The early reviews from Seth Godin, Chris Anderson, Mark Cuban and Jeff Bezos praise the book. I like this quote from William C. Taylor, founder of Fast Company magazine:

The brilliance of REWORK is that it inspires you to rethink everything you thought you knew about strategy, customers, and getting things done.

All of this buzz and the book hasn’t been released to the public yet. I’ll be getting my copy on March 3, 2010 when it gets released on Amazon

Posted in Books at 4:22 PM